eCommerce business and sites are now flooding so great all around the world. Shop any products via online store has been an alternative way as you don’t need going too far or wasting too much time walking around the stores or mall. You can just sit behind your gadgets, browse to any site you want, choose products you want to have, click on the photos, and voila! Your cart will easily full with your favorite items.
So many e-Commerce site in the world make you and your site have to be a full-of-benefits and a competitive site. Competitive and unique advantages will make your online store / site become the most-wanted and most-searched site one. And to become a well-known online store, all you have to do is to provide your customers in good, or even say, best way. If you’ve done with all best ways to provide your customers well, your customers will simply come and come again by themselves to your site.
And here, we try to help you understanding some of eCommerce tips and tricks to get your customers love your site more and more.
An online store must have an exact goal and objective to achieve. And firstly, an online store must have a clear description about what they sell, promote, and what kind of online store they are. New customers may come to your site without knowing anything about your store. And what they will do first is of course looking for your products and your store’s description. A trustworthy store will make customers believe in its products. And in the end, the customers will make your site become their shopping place if you can fulfill their need of knowing your site and products well.
An online store should be a comfortable site to browse and to see. Great design, attractive words, direct link and button will make your customers easily fall into your site and your products. But beside the design matter, you have to not forget of making your products become a focus thing to see, because all you want to do is of course make your visitors buy your products, right? So here, you have to make your products easily seen by customers. Promote and display your products in your homepage, use the big image slider to display it, and also you may get them in a zoomable image of products. After doing that products’ photo matter, you can also make the products’ description of every products you offered. Actually there are many other ways you can choose as your strategy to make your products keep on focus, yet make your site user-friendly to browse. Below is one of example when you use Paloogada, one of Tokokoo WordPress eCommerce Themes.
When you click one of the products’ photo, you will see the product at its zoomable image. More, you can also zoom it more, and get the product description of each products(when you click the name of the products) just like the picture below.
Call to Action
More than just great design, one you can’t forget about is communicate with customers. Your site not only have to show best products and have a great design, but also can talk and invite customers to do many things in and with your site. One of so many ways you can try is attract and invite your customers directly with a call-to-action button. Simply ask them to join with you and do many things with your site with one click call-to-action to invite your customers do what they want to do at your e-Commerce site. News, products’ promotion, deals, join to membership, and many more things can be done with this one button of call-to-action. And last, you can insert them in some of pages at your site, so your customers will easily make an action to click them.
Attractive-Complete Home Page
Your home-page is your first impression to your customers. You have to make your home-page become a page with full of information and description of your site and stores (especially your products). Your home-page should become a one stop page to see your whole online store. But more, don’t forget to keep making your home-page an attractive one. Don’t make it too full of information so your customers will get bored looking on your home-page. You can make your home-page just like the picture below. Simple, attractive, yet complete of your online store’s information.